About : VFHY

Who we are

Established in 1999 by the Virginia General Assembly, the Virginia Foundation for Healthy Youth (VFHY) empowers Virginia’s youth to make healthy choices by reducing and preventing youth tobacco and nicotine use, substance use, and childhood obesity. ​VFHY receives no taxpayer funds and is solely funded by a small share of Virginia’s annual payments from the nation’s major tobacco manufacturers through the Master Settlement Agreement (MSA).


VFHY takes a comprehensive approach to preventing and reducing youth tobacco and nicotine product use, and childhood obesity.

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VFHY’s award-winning marketing campaigns deliver prevention messaging to more than 500,000 children annually.

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Research is a critical component of VFHY’s strategies to reduce and prevent youth tobacco use in Virginia.

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